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(spec work)
Stream For S’Creme
A spec campaign for Spotify that spotlights dairy brands who prioritize animal welfare when sourcing ingredients.
Because Spotify cares about all of it’s listeners.
AD/CW: Me
Stream For S’Creme
A spec campaign for Spotify that spotlights dairy brands who prioritize animal welfare when sourcing ingredients.
Because Spotify cares about all of it’s listeners.
AD/CW: Me
For the longest time Spotify has been missing out on some of its most avid listeners.
Cows.
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Stream for S’creme would have Spotify install Juke boxes in pastures all across the US for people to play songs for cows to see their reaction via live stream.
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The Cow Cam would be for anyone to tune in and watch.
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For every song that you stream for them Spotify would put money towards a Churn and Chill rewards card that could be redeemed with any of the ice cream brands we’d partner with.
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We’d create an Udder Hit 100 playlist composed of songs that the cows like most.
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We would also launch a line of ice cream flavors called Tasty Tunes that’d we’d serve from a pop-up ice cream truck. These would be based off what the cows producing the ingredients listened to.
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At the end of the summer we’ll throw one lucky farm a
Kobe Concert based off their favorite artist.
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Cows.
![](https://freight.cargo.site/t/original/i/875025b3e3deebaba4dcf6d50086d514b09e0c9170bab1c265e480ad741fe448/streamforscreme.png)
Stream for S’creme would have Spotify install Juke boxes in pastures all across the US for people to play songs for cows to see their reaction via live stream.
![](https://freight.cargo.site/t/original/i/31ce6a33017f42cd24681076baaa87eed2b2f734652fa12deb545d9bcc9d8141/jukebox.jpg)
The Cow Cam would be for anyone to tune in and watch.
![](https://freight.cargo.site/t/original/i/a539a9d5477c54c6e29580aac2eae86495b320b7f55901c3c7b06e32ef61463b/Untitled-design.gif)
For every song that you stream for them Spotify would put money towards a Churn and Chill rewards card that could be redeemed with any of the ice cream brands we’d partner with.
![](https://freight.cargo.site/t/original/i/a3bba79ec50e76ce8f9c9b5ec0679778d514e2d35040f2b6982eb6ae79f835a2/ssss.png)
We’d create an Udder Hit 100 playlist composed of songs that the cows like most.
![](https://freight.cargo.site/t/original/i/6a9f34286a075948189b0e3425103b5a791d06e78e19d007c8cc56da9d755775/udder.png)
We would also launch a line of ice cream flavors called Tasty Tunes that’d we’d serve from a pop-up ice cream truck. These would be based off what the cows producing the ingredients listened to.
![](https://freight.cargo.site/t/original/i/544940de313ea8e4bec544527dc237de0167f727c74970f2d87dc1aa132d9122/TRcuk2.png)
![](https://freight.cargo.site/t/original/i/e3c089d1545798dd709c2543802ad31918caeaeba198561585a347baffe81534/rum-raisin.png)
![](https://freight.cargo.site/t/original/i/c72ec0767c4b84fcbcb889ab17acb1b2373ae70375f4fb6ad0c989a9f891b29a/Kiwi.png)
At the end of the summer we’ll throw one lucky farm a
Kobe Concert based off their favorite artist.
![](https://freight.cargo.site/t/original/i/fd5e940cfe8beaecce13b046e8fc1d228012f1d1d9a3596540814f7299e823b2/CowsEntranced.jpg)
![](https://freight.cargo.site/t/original/i/f9c2afa711f68dc85640e3e646e18460e6e51b9318c17c3299dcc60a3ae28922/CowsCheering.png)
![](https://freight.cargo.site/t/original/i/37bf4982b0cfd9414d095ea8fb7e7125ff203abb4b3159339bd9876f296aa7e1/cattle.png)